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Beverage Category

Beverages include a wide range of drinks such as water, coffee, tea, juices, and soft drinks, each serving diverse dietary and cultural purposes. Hydration products contribute significantly to daily fluid intake, supporting bodily functions and overall health. The global beverage market is driven by trends favoring natural ingredients, reduced sugar content, and functional benefits like enhanced energy or relaxation. Innovations in packaging and sustainability also play critical roles in consumer preferences and industry growth.